Hot Buttered Popcorn

Hot Buttered Popcorn!

The first job I had selling anything was in elementary school.

Me and my buddy volunteered to sell popsicles at lunch.

It was a lot easier than I’d expected.

Selling stuff people want to buy is pretty fun.

Everybody’s generally in a good mood.

When I was in HS I worked at a movie theater.

That was also fun.

Especially when they tried and “experimental” sales method.

I was eager to try it out.

Instead of sitting there passively behind the snack counter waiting for customers, they wanted me to load up a cart of stuff and walk into the theaters.

The girl doing it hated it.

Nobody would buy anything.

But she was just standing there, waiting for people to come up.

I tried a different method.

I would push the cart up and down the aisles, yelling out whatever goofy sales pitches I could think of.

At first it was pretty embarrassing.

But pretty soon people started buying stuff.

Soon, I was sold out.

It happened over and over.

Even the people that didn’t buy stuff were entertained. Some high school kid making up lame sales pitches, yelling them out as he walked up and down the aisles.

Of course, there are many ways to sell things.

And few things are as enjoyable to purchase as popcorn on movie night.

At least, that’s now how they seem at first.

Some things we buy because we have to.

But even those purchases can be turned into something exciting.

How?

All sales (and all decisions for that matter) happen when we WANT to do something more than we WANT to NOT do something.

It’s really a matter of “either-or” at the end.

But the cool thing is there are many ways to attach things they are already excited about to whatever you want them to do.

Buy something, or give you their phone number or go somewhere with you.

All you need to do is build their general desire, and then attach that general desire to whatever you’re suggesting.

A few simple language patterns, and some spatial anchoring, you can connect any feeling to any decision.

Not only will they love doing what you suggest, but it will be a lot of fun.

Learn How:

Hypnotic Sales

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