Why To Expand Your Social Circle

Always Be Friendly

Always Be Friendly

A long time ago, I had a job selling insurance. It was the first day out, and we were going to people’s homes who had requested information. I was with my trainer, and she was showing me the ropes.

We were talking to this one couple, and I could sort of tell right away they weren’t “qualified.” Meaning they didn’t likely have the income to be able to afford what we were selling, nor would they really get much use out of the benefits.

But my trainer kept talking to them, asking them all about their problems and concerns. She even gave them some free advice that seemed to help them out.

Later, I asked why she did that, when she clearly wasn’t going to make any sales.

She explained that she recognized that they belonged to a couple of “networks” of similar workers from retired industry. Meaning they knew a LOT of people. People that would likely be able to afford what we were selling and would want what we were selling.

She explained that in the office we were working out of, the most successful salespeople made the bulk of their sales from referrals. Not cold clients, or people who responded to mailers.

Later I learned this was true in most sales jobs, other than retail. Even then if you make a good impression on a customer, they’ll send other people your way.

Most people will judge you based on how you interact with others when you have clearly nothing to gain.

Hopefully, you do this as well. If you’re out with a girl, for example, and she is exceptionally rude to the wait staff or other “help,” this should be a red flag. As least it is for most guys who know their worth.

The moral of the story? Be nice to people. Be interested in people. Even for the pure selfish boost to your self-confidence.

But chances are, if you are genuinely friendly to everybody you meet, it will send out a LOT of positive signals. One is that you’re a genuinely friendly guy. Another is that you’ve got pretty decent social skills and self confidence.

Of course, if you are social like this, you’ll meet a LOT of girls who are either interested in you, or know somebody that is.

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