Once a friend of mine asked me to go with her and her sister to buy a car.
They didn’t want to get taken advantage of by a stereotypical car salesman.
Most people don’t like salespeople for this reason.
Especially ones that get paid primarily by commission.
The idea of getting paid pure commission is pretty terrifying for most people.
This is why there is so much turnover in sales.
There is a low entry for of a lot those jobs, since some places hire anybody.
They don’t have to worry about training or anything.
The companies themselves are leveraging the law of numbers.
They figure they’ll hire 100 people a month.
Due to Pareto (the 80-20 rule), 20% will make most of the sales.
The rest will generally quit after a couple of weeks.
The idea of a guaranteed salary, on the other hand, is VERY compelling.
But in a sense, all people “live” by pure commission.
Meaning the quality of the lives we live are based on how we interact with others.
To get “good” results, you need to interact with others in a “good” way.
Most of the time, there’s plenty of overlap.
A win-win type of outcome.
Both people are benefiting.
Zero sum games, on the other hand, are interactions where one person benefits at the expense of the other person.
Many argue that it’s a dog eat dog world.
And the name of the game is get whatever you can, and don’t get caught.
If you walked onto a car lot, you would expect to be “sold.”
But most of us don’t want to be sold or taken advantage of when we don’t expect.
Which makes us very vulnerable.
Especially to those who are always on the lookout for any advantage they can get.
To them, all’s fair in love and war.
And the best strategy with that mindset is to not advertise.
To come in under the radar.
Like the proverbial wolf in sheep’s clothing.
Luckily, if you do some linguistic drills, you’ll learn to spot those types a mile a way.
Even better, they’ll know that you know.
So they’ll keep their distance.