Category Archives: Business Mind

Buy Baby Buy!

Are You A One-Banana Monkey?

One thing we humans are good at is efficiency.

We do it naturally without thinking.

We have to.

We need to put in effort to get calories (energy).

Meaning we need to spend energy to get energy.

Long long ago, way before we were humans, those inefficient animals were slowly weeded out of the gene pool.

Imagine, for example, there existed a species of monkeys that liked climbing trees.

And let’s say each time they climbed a tree it cost them 500 calories of energy.

At the top of these trees were a bunch of bananas.

Each banana gave them 300 calories.

Since these monkeys LOVED climbing trees, they only grabbed one banana each time.

So each trip they LOST 200 calories.

They SPENT 500 calories climbing the tree, but they RECEIVED only 300 calories.

That had a negative monkey ROI (return on investment).

These monkeys, needless to say, wouldn’t last very long.

On the other hand, monkeys with a built in efficiency instinct did.

They would spend the same 500 calories to climb the tree, but they would grab as many bananas as they could.

This is the same instinct that we use when clearing the table after dinner.

We don’t even think about it.

We just stack up as many dishes as we can, so we don’t have to make a hundred trips from the dining room to the kitchen.

(If you want to have some fun, have a dinner party and then clear the table by taking only ONE item to the kitchen on each trip. People will think you’re crazy!)

Many, many of our human functions are based on efficiency.

Especially our thinking patterns.

Our big brains take a TON of energy.

So anywhere we can find shortcuts, we’ll take them.

Sometimes, though, this works against us.

And it does in VERY insidious ways.

We humans think a bit differently about spending energy and getting energy.

We think in terms of money.

The money we make, and the money we spend.

And unfortunately, our thoughts on money are about as helpful as those goofy “one-banana” monkeys.


Because our money beliefs kill two birds with one stone.

Our leaders (political, religious, etc.) tell us money is “bad.”

But they don’t really believe it, since they have tons of money.

It’s just a clever idea so they can STAY “elite.”

Those that don’t have money tell us it’s “bad” as well.

Because if WE get money, and they don’t, they’ll feel bad.

WE believe money is “bad” because we don’t like thinking about.

So we’ve got TONS of people (including us) that think money is “bad.”

But before we humans invented money, life sucked.

No doctors, no air conditioning, no air travel, and no “anything else.”

But AFTER money was invented, BOOM!

All the cool stuff came.

And it’s still coming.

Money isn’t bad, money is FANTASTIC.

Get Some:

Wealth Tuning

The Chicken Burger Strategy

Chicken Burgers

Release Your Inner Entrepreneur

Many people shy away from the idea of being an entrepreneur.

Maybe they imagine sinking a bunch of money into a business, only to have it fail. Maybe they imagine going into a bank to get a loan, only to get laughed out of the building.

Maybe they’ve expressed an interest to their friends, who replied with something a little less than kind or supportive.

But in reality, everybody is an entrepreneur, all the time. It would be impossible to be alive if you weren’t.

How so?

First, think about what an entrepreneur does. They build a business. How? They take some kind of material, either real material or information, mix it around, and then turn around and sell it.

Whether they are turning chickens into chicken burgers, or taking researched information and turning it into Kindle books, it’s the same process.

They look out in the future. They compare an imagined better future than the present. They calculate what it would take to make that future happen. If they believe in themselves and their skills, they take action.

If they are persistent, they keep taking action. The more action they take, the more success they realize.

Sound familiar?

This strategy is hard wired into every single human.

It’s how you learned to walk. It’s how you learned to talk. It’s how you learned to do anything you can do now, including reading these very words.

Present state. Imagined future state. Action. Feedback. Action.

This is who you are. This is what you do.

Why not use this built in success mechanism to make some money?

Chances are, you already have. Even if you’ve gotten a regular “job” in the past, that’s how.

Only the person who had faith in you was your employer. They figured they spend the money and time to train you, believing you’d start bringing them MORE money than they were paying you.

If they didn’t believe this was possible, they wouldn’t have hired you.

If you’ve learned to walk and talk, and if you’ve ever made an honest nickel in your life, this is PROOF that you ARE, right now, a successful entrepreneur.

If you want to increase abundance, prosperity, and wealth, all you’ve got to do is KEEP DOING what you’ve been doing your entire life.

Just keep expanding your comfort zone. Keep looking for more opportunities. Keep getting more feedback that will make you even better.

And NEVER, ever stop.