When I was a kid I loved playing with magnets.
Getting the ends to snap together was pretty cool.
But I always wanted to build a levitation device.
Like Luke Skywalker’s land cruiser.
Magnetic levitation trains are built for the same reason.
There is very little resistance, so you can get the train going pretty fast.
If you have a strong enough magnet, you can do some damage.
Most hotel locks that are card activated can be opened with a magnet.
As can most electronic safes.
Attraction itself is an interesting concept.
Both as a metaphor and as a scientific law.
Gravity, for example, describes the attraction between two objects.
Just by having mass, objects are attracted to one another.
And even when described metaphorically, attraction between two people is pretty much the same thing.
You see an “attractive” person across the room.
Both figuratively, metaphorically and (if you make an approach) literally, you are “attracted” to them.
One minute you’re trying to think about what’s for dinner and then BOOM.
You’re walking across the room trying to think of something interesting to say.
In our most basic form, humans are a lot like magnets.
There are things we are attracted to, and there are things we are repulsed by.
Things we want to move towards, and things we want to get away from.
Every single thing you can think of can be put into one of these two categories.
Either something you want to get closer to, or something you want to get away from.
Most of the time, we are only concerned with OUR OWN wants and “not wants.”
But if you take the time to find out what these are in others, you can gain a lot of leverage.
Because in it’s basic form, that raw desire is the same.
Even if you don’t want to attach it to anything else, just talking to other people about their “wants” will do something pretty cool.
The more you talk to them about what they want, the more specific you help them get, the more they will AUTOMATICALLY start to associate that raw desire (underneath that surface level thing) with YOU.
So later on, when they think of you, they’ll get the SAME good feelings they get when they think about what they want.
Whatever it is.